Kellie Hoover smiling in her blue blazer

Hey, I’m Kellie.

Your drive and ambitiondeserve a new home.

You know you have more to give. You’re looking for an opportunity that fits your gifts and the future you feel called to build, with leadership that knows how to help you get there. Come see what’s possible with me and the Shots of Joy team.

You can love what you’ve built and still want something else.

Maybe you’re the one who always shows up. You’ve done the trainings, supported the team, and kept going long after the business stopped feeling like a good fit. And now you’re wondering whether wanting to leave makes you disloyal.

It doesn’t. You’re allowed to choose a business that makes sense for your family and your future. You can appreciate where you’ve been without staying there forever.

Or maybe you’re new to all of this. You know you’re willing to work, but you’d like to understand what you’d actually be doing before someone sends you an enrollment link. Fair. Let me show you.

Kellie enjoying an afternoon outdoors
Kellie chatting over coffee with a workbook open
Kellie laughing in her signature blue
Take The Next StepMEET YOUR MENTOR

I know what it takes to build.
And what it can take out of you.

Kellie at home in a blue dress

I’m Kellie Hoover. Before EllieMD, I spent more than fourteen years in pharmaceutical sales, built a network marketing business, and became a franchise owner with my husband. I have an MBA, and I’m very comfortable talking business. I also love a good girls’ trip, have a suitcase that rarely gets put away, and fully intend to have fun while I’m here. You can expect both versions of me when we work together.

But if we’re working together, I also want to know why you’re doing this. Is it more time with your kids? Building something of your own? Finding a team where you don’t have to pretend everything is amazing when you have a real question?

That matters to me because it changes how I lead you. We’ll talk honestly about the work involved, the support you need, and what you can realistically commit to. Then we’ll turn that conversation into next steps you can actually follow.

I’ve Got Questions
14+years in pharmaceutical sales
10+years as a top network marketing leader
$27.8Min team sales volume
Aug 2025–Jun 2026 [1]

Your Goals Are My Business. Your Life Is Yours.

Build a Business That Lets You Live Your Life.

You want to build something that matters. You also want to be at the game, say yes to the trip, and sit down with your family without checking your phone under the table. And you’re wondering if you can really have both, or if this is another business that will ask for every spare minute you have.

I’ll help you build with that life in mind from the beginning. We’ll use the tools, make a realistic plan, and talk honestly about what you can take on. Your family doesn’t have to become the thing you’ll get back to once you’ve “made it.”

Help me reach my goals
Kellie having fun in bright pink cowboy boots
THIS IS SHOTS OF JOY

You can build a business by yourself.
That doesn’t mean you should.

Imagine being able to ask how another leader handles a customer question, hop on a Zoom to work through your next move, or book a mentorship call when you need a second set of eyes on your plan.

That’s the access you have here. You’re joining women who bring their experience to the table and make room for yours, whether you’ve led a team before or you’re learning how to make your first introduction.

Kellie with two teammates laughing on a balcony

For the people worth
closing the laptop for

We work hard here, and we love having a life outside the work. The resources, training, and support are built around helping you grow a business that fits the life you actually want. That includes time for the people you love, a trip worth taking, and an afternoon you don’t have to spend glued to your phone.

You’ll find women who share what they know and want to see you do well. We learn together, help each other through the messy parts, and celebrate each other’s progress. We want the success we’re working toward to feel good while we’re living it, too.

I’m ready to join!
WHAT YOU GET WHEN YOU JOIN

You shouldn’t be making
all of this from scratch.

Knowing what to post, how to answer a question, or where to find a product guide shouldn’t eat your entire evening. We’ve put the resources in one place so you can spend more time learning the business and talking to people.

Actual Shots of Joy Team HQ homepage, with onboarding, resources, training, and team calendar
A look inside the actual Shots of Joy Team HQ

You’ll know exactly where to start and what to do next.

Team HQ is our exclusive team hub for onboarding, resources, and everything you’ll return to as you build. Your roadmap and 1:1 launch support help you turn “I joined” into “I know what to do next.”

  • Onboarding website + fast-track roadmap
  • 1:1 support as you get up and running
  • Team calendar, quick links, and resource access
DIRECT ACCESS

Mentorship that actually helps you.

My mentorship calendar is there for you to use. Book a call when you want help with your next step, a customer question, or something that isn’t working. Between calls, you can turn to the team community and leadership support. Community access is open 24/7; individual response times vary.

ONGOING EDUCATION

Learn live with others or on your own time.

Connect with the community through optional live Zooms, learn from six- and seven-figure mentors,[1] and hear from professionals and specialists. Your access also includes the exclusive training vault, ready whenever you have time to learn.

A SMARTER WAY TO WORK

Systems that give you more freedom.

Our custom marketing apps help create content and emails around your ideal customer, with sales psychology built into the process. Pair them with ready-to-use content, customer guides, and sales resources so every post doesn’t start with a blank screen.

MY LEGACY LEADER FRAMEWORK™

“I want to do this.
I just don’t know how to start.”

The Legacy Leader Framework™ is how I guide you through building your business, from your first questions to leading other people. It connects our mentorship, training, and marketing resources to the stage you’re actually in, so you know what to work on and where to get help.

01
CLARITY

“What would this
actually look like for me?”

We’ll talk about what you want to build, the time you have available, and where you’re starting. Bring your questions about the products, the business model, and the work involved. This is where we decide what makes sense for you.

You leave with: a realistic starting plan and clear priorities.
02
FOUNDATION

“I don’t know the products.
And I’m not techy.”

You’ll work through onboarding in Team HQ, our exclusive team hub for getting started, resources, and ongoing support. Your roadmap and 1:1 launch support help you learn the products, understand your role as a Brand Partner, and get comfortable with the tools you’ll use.

You leave with: access to your resources and a place to find answers.
03
MOMENTUM

“Okay, but what do I
actually say to people?”

This is where the training and tools start working together. Use the training library, live sessions, and mentorship to practice conversations and follow-up. The done-for-you marketing suite helps with email, content, and customer resources while you develop your own approach. Bring what’s working and what isn’t so I can help you adjust.

You build: practical skills and a repeatable way to organize your work.
04
LEADERSHIP

“What if I want to
build a team, too?”

If leading a team is part of your goal, we’ll work on helping other people get started, setting expectations, and supporting them as they learn. You’ll have mentorship as you develop your own approach to leading.

You develop: the skills to support people as well as build your own business.
THE COMMISSION CALCULATOR

See how much you can actually make.

Maybe your goal is contributing more to your family’s finances, creating room for travel, or building a business of your own. It helps to understand how the commissions work before you decide what you want to aim for.

Take a peek at a few monthly personal-sales scenarios. Move the slider, explore the numbers, and bring your questions to our call. I’ll help you understand the work behind them. Earnings aren’t guaranteed, and the figures shown aren’t typical results.

I’m so ready for this
TAKE A PEEK

Your monthly commission estimate

2,000PV
0 PV10,000 PV
Estimated monthly commission[1]$600
Commission rate30%

PV is assigned product volume, not retail dollars. Estimates cover personal sales only, before fees, expenses, taxes, and returns. Team commissions and bonuses aren’t included. Based on plan v2.1 (June 2026); current terms may differ. Not typical or guaranteed earnings.

FREQUENTLY ASKED QUESTIONS

Still wondering if this is for you?

If you’ve tried another company, you probably have a few questions you wish you’d asked sooner. If this is your first look at the business, you might not know what to ask yet. I’ve answered the questions I hear most below, from starting without sales experience to what support actually looks like. If yours isn’t here, bring it to our call. I’d rather you have a clear answer than feel rushed into a decision.

“Am I too late? Isn’t everyone doing this?” +
A crowded feed isn’t the same as everyone having their questions answered. We’ll look at who you want to reach, what you can offer them, and how you’d build relationships. Demand and sales aren’t guaranteed, and I’m happy to have an honest conversation about fit.
“I’m not techy. Can I keep up?” +
You don’t have to master every platform before you start. You’ll have onboarding, tutorials, templates, and people to ask. Bring a willingness to practice and learn; we can start with the tools that make sense for you.
“Do I need sales experience or a big following?” +
You can explore the opportunity without either. Sharing clearly, listening well, and following through are skills you can build. We’ll talk about your starting point and what learning the business would involve.
“Do I have to be a healthcare professional?” +
No. Your role is to share information and introduce people to EllieMD. You don’t diagnose, prescribe, or decide which treatment someone should use. Licensed providers handle clinical decisions.
“What if I haven’t tried the products?” +
Let’s talk through that before you enroll. You can learn about the business and products first. Share only experiences you’ve actually had, and confirm current enrollment and purchase requirements directly with EllieMD.
“I’ve been burned by a team before.” +
Then ask me specific questions. How does mentorship work? Where are the resources? What happens when you get stuck? I can walk you through our support so you can decide whether it matches what you need.
“What will it cost, and how do I get paid?” +
The supplied June 2026 plan lists a recurring $8 monthly technology fee, volume requirements, and commissions tied to personal volume and other qualifications. Enrollment costs, product costs, and current terms should be confirmed with EllieMD before joining. Use the calculator for an illustration of personal-sales commissions, and bring your questions to our call.
“Can I do this around my family and my job?” +
We’ll start with the time you can realistically give. The training Zooms are optional, and replays help you learn on your schedule. Building a business takes work, and your goals should reflect the time and resources you have available.
Kellie smiling, ready to chat
LET’S HAVE THE CONVERSATION

You don’t need to be serious.
You can just be curious…

Tell me what you’re looking for, what you’re worried about, and what you’d want to do differently this time. I’ll walk you through the opportunity and how our team works. You can decide from there.